THE INTERNATIONAL BESTSELLING SENSATION'The Lean Startup changes everything.' - Harvard Business Review----------Most new businesses fail. But most of those failures are preventable.The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched.Essential reading for any ambitious entrepreneur, The Lean Startup will teach you to identify what your customers really want. You'll learn how to test your vision continuously, adapting and adjusting before it's too late.With over a million copies sold across the globe, now is your time to think Lean. Read more

A comprehensive and authoritative exploration of Bitcoin and its place in monetary historyWhen a pseudonymous programmer introduced "a new electronic cash system that’s fully peer-to-peer, with no trusted third party" to a small online mailing list in 2008, very few people paid attention. Ten years later, and against all odds, this upstart autonomous decentralized software offers an unstoppable and globally accessible hard money alternative to modern central banks. The Bitcoin Standard analyzes the historical context to the rise of Bitcoin, the economic properties that have allowed it to grow quickly, and its likely economic, political, and social implications.While Bitcoin is an invention of the digital age, the problem it purports to solve is as old as human society itself: transferring value across time and space. Author Saifedean Ammous takes the reader on an engaging journey through the history of technologies performing the functions of money, from primitive systems of trading limestones and seashells, to metals, coins, the gold standard, and modern government debt. Exploring what gave these technologies their monetary role, and how most lost it, provides the reader with a good idea of what makes for sound money, and sets the stage for an economic discussion of its consequences for individual and societal future-orientation, capital accumulation, trade, peace, culture, and art. Compellingly, Ammous shows that it is no coincidence that the loftiest achievements of humanity have come in societies enjoying the benefits of sound monetary regimes, nor is it coincidental that monetary collapse has usually accompanied civilizational collapse.With this background in place, the book moves on to explain the operation of Bitcoin in a functional and intuitive way. Bitcoin is a decentralized, distributed piece of software that converts electricity and processing power into indisputably accurate records, thus allowing its users to utilize the Internet to perform the traditional functions of money without having to rely on, or trust, any authorities or infrastructure in the physical world. Bitcoin is thus best understood as the first successfully implemented form of digital cash and digital hard money. With an automated and perfectly predictable monetary policy, and the ability to perform final settlement of large sums across the world in a matter of minutes, Bitcoin's real competitive edge might just be as a store of value and network for the final settlement of large payments a digital form of gold with a built-in settlement infrastructure.Ammous' firm grasp of the technological possibilities as well as the historical realities of monetary evolution provides for a fascinating exploration of the ramifications of voluntary free market money. As it challenges the most sacred of government monopolies, Bitcoin shifts the pendulum of sovereignty away from governments in favor of individuals, offering us the tantalizing possibility of a world where money is fully extricated from politics and unrestrained by borders.The final chapter of the book explores some of the most common questions surrounding Bitcoin: Is Bitcoin mining a waste of energy? Is Bitcoin for criminals? Who controls Bitcoin, and can they change it if they please? How can Bitcoin be killed? And what to make of all the thousands of Bitcoin knockoffs, and the many supposed applications of Bitcoin's 'block chain technology'? The Bitcoin Standard is the essential resource for a clear understanding of the rise of the Internet's decentralized, apolitical, free-market alternative to national central banks. Read more

INSTANT NEW YORK TIMES BESTSELLER'For anyone interested in becoming a better manager' - Bill Gates--------Discover the revolutionary approach to goal-setting behind the explosive growth of Intel, Google, Amazon and Uber.In 1999, legendary venture capitalist John Doerr invested nearly $12 million in a small startup that had amazing technology, entrepreneurial energy and sky-high ambitions, but no real business plan. After implementing Doerr's system of Objectives and Key Results (OKRs), the company grew exponentially. Today, that same startup - Google - has a market cap exceeding $600 billion.Doerr has introduced OKRs to more than fifty companies, helping tech giants and charities exceed all expectations. In the OKR model, objectives define what we seek to achieve and key results are how those top­ priority goals will be attained. They focus effort, foster coordination and enhance workplace satisfaction. For the first time in Measure What Matters, Doerr shares behind-the-scenes case studies to demonstrate the agility and explosive growth that OKRs have spurred at so many leading organizations.With a foreword by Larry Page, and contributions from Bono and Bill Gates, this book will show you how to collect timely, relevant data to track progress - to measure what matters. It will help any organization or team aim high, move fast, and excel. Read more

#1 Wall Street Journal Bestseller & Instant New York Times Bestseller A game-changing approach to marketing, sales, and advertising. For the first time Seth Godin offers the core of his marketing wisdom in one compact, accessible, timeless package. This is Marketing shows you how to do work you're proud of, whether you're a tech startup founder, a small business owner, or part of a large corporation. No matter what your product or service, this book will help you reframe how it's presented to the world, in order to meaningfully connect with people who want it. Seth employs his signature blend of insight, observation, and memorable examples to teach you: * How to build trust and permission with your target market. * The art of positioning--deciding not only who it's for, but who it's not for. * Why the best way to achieve your goals is to help others become who they want to be. * Why the old approaches to advertising and branding no longer work. * The surprising role of tension in any decision to buy (or not). * How marketing is at its core about the stories we tell ourselves about our social status. You can do work that matters for people who care. This book shows you the way."This Is Marketing is a very accessible way into Godin's thinking.... Godin writes in pacy, jargon-free prose and this book is interesting and useful for anyone who wants an insight into how, and why, we buy things or change our habits in any way." - The Financial TimesIf you enjoyed reading this, check out Seth Godin's Purple Cow, a true business classic. Read more

THE INTERNATIONAL BESTSELLER: OVER HALF A MILLION COPIES SOLDMatthew Dixon and Brent Adamson share the secret to sales success: don't just build relationships with customers. Challenge them!What's the secret to sales success?If you're like most business leaders, you'd say it's fundamentally about relationships - and you'd be wrong. Matthew Dixon, Brent Adamson, and their colleagues at CEB have studied the performance of thousands of sales reps worldwide.Their conclusion? The best salespeople don't just build relationships with customers. They challenge them.Any sales rep, once equipped with the tools in this book, can drive higher levels of customer loyalty and, ultimately, greater growth. And this book will help them get there.______________'If you wish to become a better sales person, buy and read this book and when you have finished buy The Challenger Customer and read that!' Amazon Reader Review'Read it, think about it, implement it. You, and your organization, will be glad you did' Professor Neil Rackham, author of SPIN Selling Read more

Take control of your personal brand and become a person of influence today.Everyone has a personal brand. You have a personal brand with the people you work with, the people you love, the people who serve you your morning coffee and the people who you greet on your morning commute. Every single interaction we have builds a picture of who we are as a person - a personal brand. But what that personal brand looks like depends on whether or not you're willing to take control of your own narrative, or allow other people to write it for you.Written by Amelia Sordell, founder of one of the world's leading personal branding agencies, The Personal Branding Playbook: Turn your personality into your competitive advantage reveals the strategy and tactics Amelia used to build a reach of over 100 million people and a 100% inbound model. This tactical guidebook will first show you how to take control of your personal brand and build an entirely authentic reputation that drive real results. It's strategic take on leveraging your personality to win great clients, attract awesome opportunities and accelerate your personal and professional growth.The Personal Branding Playbook draws on Amelia's real life experience to show how you to:Craft your story.Design your personal brand strategy.Share your story with the world online.Build a community of loyal fans, not followers.Drive inbound leads, opportunities and introductions.Position you as the option, not just an option in your market. Engaging, practical and refreshingly honest, The Personal Branding Playbook: Turn your personality into your competitive advantage is packed with real failures, successes, lessons and strategies from the author, Amelia Sordell's life. This book is the ultimate guide to helping CEOs to freelancers and students leverage their unique personality to gain advantage, and become a person of influence. Read more

What's the secret to making your marketing unforgettable and unique?Marketing isn't working like it used to. All content feels the same. Ads are being ignored. No one trusts brands. How do you ensure your marketing strategy helps you stand out in the era of AI, ad fatigue and rising consumer expectations?The answer is human-first marketing.In this bold and practical book, Phil Treagus-Evans reveals the theories, strategies and tactics his social media marketing agency uses to help some of the world's most exciting brands become impossible to ignore, deeply trusted and built to last. You will learn how to:Harness the power of your audience with influencer marketing, relationship building community engagement, audience-driven content and paid ads that actually work.Turn your team into marketing superstars with employee advocacy, executive social media and team-driven content.Build your personal brand and learn how to network your way to becoming an authority in your industry.Throw out the old rulebook and discover a new way to build a marketing strategy that truly connects.Whether you're an entrepreneur wanting to learn the principles of marketing, a marketing student interested in understanding the psychology of marketing, or you just want to learn about the next big marketing idea - this book is your roadmap to success – by putting people first.It's time to be seen. It's time to be trusted. It's time to be remembered. Are you ready?--Praise for Human First Marketing"This is a modern marketer's bible that will you get you thinking and keep you honest."- Freddie Sassoon, Head of Marketing, The FA"Phil has proven that human-first marketing isn't just effective; it's the way forward. This read isn't just for those emerging into the industry; it's for us all." -Kelly Whybrow, Marketing Communications Lead, Kahoot!"Finally, a marketing book that cuts through the noise and puts people at the heart of the strategy." – Robin Waite, Author of Take Your Shot"This book provides practical advice that is unapologetic. Phil is an important voice for marketing in the present and future." - Harry Hugo, Co-Founder, The Goat Agency"Human-first is a no-brainer marketing concept. Few people seem to get what it actually means and how to make this happen. Phil is the person you need to read." - Robert Craven, Author of Grow Your Digital Agency Read more

"Minervini has run circles around most PhDs tryingto design systems to beat the market." -- JACK SCHWAGER, bestselling author of Stock Market Wizards"Mark's book has to be on every investor's bookshelf. It is about the most comprehensive work I have ever read on investing in growth stocks." -- DAVID RYAN, three-time U.S. Investing Champion"[Minervini is] one of the most highly respected independent traders of our generation. His experience and past history of savvy market calls is legendary." -- CHARLES KIRK, The Kirk Report"One of Wall Street's most remarkable success stories." -- BEN POWER, Your Trading EdgeTHE INVESTOR'S GUIDE TO SUPERPERFORMANCE!Dramatically increase your stock market returns with the legendary SEPA system!For the first time ever, U.S. Investing Champion MarkMinervini reveals the proven, time-tested trading system he used to achieve triple-digit returns for five consecutive years, averaging 220% per year fora 33,500% compounded total return.In Trade Like a Stock Market Wizard, Minerviniunveils his trademarked stock market method SEPA, which provides outsized returns in virtually every market by combining careful risk management, self-analysis, and perseverance. He explains in detail how to select precise entry points and preserve capital?for consistent triple- digit returns.Whether you're just getting started in the stockmarket or you're a seasoned pro, Minervini will show how you how to achieve SUPERPERFORMANCE! You'll gain valuable knowledge as he shares lessons, trading truths, and specific tactics--all derived from his 30-year career as one of America's most successful stock traders.Trade Like a Stock Market Wizard teaches you:How to find the best stocks before they make big price gainsHow to avoid costly mistakes made by most investorsHow to manage losses and protect profitsHow to avoid high-risk situationsPrecisely when to buy and when to sellHow to buy an IPOWhy traditional valuation doesn't work for fast-growing SuperperformersExamples of Minervini's personal trades with his commentsWith more than 160 chart examples and numerous case studies proving the remarkable effectiveness of Minervini's methodology, Trade Like a Stock Market Wizard puts in your hands one of the most effective and--until now--secretive stock investing systems in the world.MARK MINERVINI has a trademarked stock market method that produces outsized returns in virtually every market. It's called Specific Entry Point Analysis--SEPA--and it has been proven effective for selecting precise entry points, preserving capital and profi ts with even more precise exit points--and consistently producing triple-digit returns.Now, in Trade Like a Stock Market Wizard, Minervini shares--for the fi rst time ever--his coveted methodology with investors like you! Read more

‘Essential for any leader in any industry’ – Kim Scott, bestselling author of Radical CandorWorking Backwards gives an insider’s account of Amazon’s approach to culture, leadership and best practices from two long-time, top-level Amazon executives.Colin Bryar and Bill Carr joined Amazon in the late 90s. Their time at the company covered a period of unmatched innovation that brought products and services – including Kindle, Amazon Prime, Amazon Echo and Alexa, and Amazon Web Services – to life. Through the story of these innovations they reveal the principles and practices that drive Amazon’s success.Through their wealth of experience they offer unprecedented access to the ‘Amazon way’ as it was refined, articulated and proven to be repeatable, scalable and adaptable. Working Backwards shows how success is not achieved by the genius of any single leader, but rather through commitment to and execution of a set of well-defined, rigorously executed principles and practices that you can apply at your own company, no matter the size.‘Working Backwards should be read by anyone interested in the real thing – the principles, processes and practices of twenty-first-century management and leadership’ – Forbes‘Gives us the story as it developed at the time – and that is probably worth the cover price of the book in itself’ – Financial Times Read more

From the bestselling author of Purple Cow and This is Marketing comes an elegant little book that will inspire artists, writers, and entrepreneurs to stretch and commit to putting their best work out into the world.Creative work doesn't come with a guarantee. But there is a pattern to who succeeds and who doesn't. And engaging in the consistent practice of its pursuit is the best way forward.Based on the breakthrough Akimbo workshop pioneered by legendary author Seth Godin, The Practice will help you get unstuck and find the courage to make and share creative work. Godin insists that writer's block is a myth, that consistency is far more important than authenticity, and that experiencing the imposter syndrome is a sign that you're a well-adjusted human. Most of all, he shows you what it takes to turn your passion from a private distraction to a productive contribution, the one you've been seeking to share all along.With this book as your guide, you'll learn to dance with your fear. To take the risks worth taking. And to embrace the empathy required to make work that contributes with authenticity and joy. Read more

Hook Point: How to Stand Out in a 3-Second World, by out of the box thinker Brendan Kane, breaks down the most effective strategies to generate new opportunities, innovate and scale your business, and create a compelling brand—both online and off—so you can thrive in the new micro-attention world in which we live.A lot of people know who they are, what they do, and a few even know why they do it—but even when brands or individuals have clarity in these areas, they often struggle to grab a potential audience’s attention for long enough to get them to learn about their attributes. Others have amazing products or services that fail to achieve great success because they don't know how to talk about what they do effectively. This is because digital and social media have reshaped our world into one of micro-attention.There are over sixty billion messages shared on digital platforms each day, and the average person is exposed to between four thousand to ten thousand ads a day. This bombardment of stimuli has changed the way we communicate and market content both online and off. In fact, research shows that you have less than three seconds to capture a person’s attention. With such a short window of time, we need to hook audiences quickly, efficiently, and consistently if we want to successfully fuel brand awareness and growth.Luckily, Brendan Kane, an out of the box thinker and strategist who’s built platforms for celebrities like Taylor Swift and Rhianna, and worked with Fortune 500 companies like Paramount, Viacom, and MTV has mastered the art of standing out. In Hook Point: How to Stand Out in a 3-Second World he reveals the power of hook points—a communication tool that helps marketers package their messages in a succinct, attention-grabbing way that leads to better opportunities both online and off. Whether you’re promoting a brand, product, or service this book is the essential guide for making it in our three-second world. Read more

Based on the Bestselling Audio Series, OVER ONE MILLION SOLDHow To Double and Triple Your Sales in Any Market.Understanding the "psychology of selling" is more important than the techniques and methods of selling. Mastering it is a promise of prosperity that sales trainer and professional speaker Brian Tracy has seen fulfilled again and again.In The Psychology of Selling, Tracy shows how salespeople can learn to control their thoughts, feelings, and actions to make themselves more effective. You'll learn:"The inner game of sales and selling."How to eliminate the fear of rejection.How to build unshakeable confidence.The psychology of why people buy and how to leverage it.The Psychology of Selling quickly gives you a series of ideas, methods, strategies, and techniques that you can use right away to make more sales, faster and easier than ever before.More salespeople have become millionaires by listening to and applying these ideas than from any other sales training process ever developed. Read more

THE INTERNATIONAL BESTSELLER WITH OVER 500,000 COPIES SOLD WORLDWIDE.IN ‘HOOKED’, NIR EYAL REVEALS HOW SUCCESSFUL COMPANIES CREATE PRODUCTS PEOPLE CAN'T PUT DOWN.‘Hooked changed my life. It's essential reading for anyone who wants to better understand their actions and habits.' – Steven Bartlett, investor, BBC Dragon and host of The Diary of a CEO podcast*****Why do some products capture our attention while others flop? What makes us engage with certain things out of sheer habit? Is there an underlying pattern to how technologies hook us?Nir Eyal answers these questions (and many more) with the Hook Model – a four-step process that, when embedded into products, subtly encourages customer behaviour. Through consecutive "hook cycles," these products bring people back again and again.Eyal provides readers with practical insights to create user habits that stick; actionable steps for building products people love; and riveting examples, from the iPhone to Twitter, Instagram and Google.WHAT READERS ARE SAYING:‘A great book for the modern marketing or business professional but [also] a great read for anyone interested in the psychology of habit and how it shapes our lives, our personalities and products.’‘Whether you are an entrepreneur just getting started, a psychologist seeking depth or an avid reader wanting to know more about the world around us, you’ll love this book!’‘Ironically, I was hooked on to this book! A must read for people looking to know the psychology behind tech giants like Facebook and Pinterest.' Read more

How to Day Trade: The Plain Truth is a book of straight talk about what it really takes to become a day trader, and how to learn what you need to know.Do you think you know what day trading is really about? If so, where did you get your information? Social media is full of people claiming that they made a killing on a stock. Just as many people will warn you to stay away from day trading because they lost everything on some "sure thing" that went bad in a hurry.So what should you believe? How to Day Trade: The Plain Truth is the first book to talk candidly and in detail about how to become a day trader. It's written by me, Ross Cameron, the guy who turned $583 into more than $10 million. Though my results are not typical, they are fully verified and audited. I also have over one million subscribers who tune into my YouTube channel to watch me trade. They see both my winning trades and my losing ones. Yes, even I have days where I lose money. That's just the reality, and that's what I want to share with you.This book is unique among day trading books in three ways:First, it's written by someone with documented success from more than 20,000 trades. Sure there are lots of people on social media calling themselves "day traders" who will try to impress you with one amazing trade. Insider tip: You should only be impressed if they offer you an independently audited record of ALL their trades: the winning ones AND the losing ones.Second, of all the books for day traders, this one is unique: I clear away a lot of "head trash" that comes from social media, friends, and family who may have opinions but no real facts or deep experience with day trading. It addresses questions and opinions that most people have about day trading, like:"If it is possible to day trade profitably, why haven't the giant trading firms taken it over and monopolized it by this point?""If it's possible for regular people to make consistent money by day trading, then why isn't everyone doing it?""Day trading is gambling. Nothing more, nothing less.""What role does luck have in day trading?""I have a hard time believing that you will tell me exactly the methods you use to trade. If you did that, wouldn't you lose your competitive edge?""I'm a gamer who's incredibly fast with the keyboard. Why can't I skip all the concepts and learning, and simply follow you as you trade?"You will get specific, honest answers to all of these questions and more.The third thing that makes this book unique is I have identified 20 specific "guardrails" over my many years of trading. These are rules I follow, plus some I wish I knew when I was starting out. They are incredibly useful to keep in mind during the heat of trading-and it does get hot.If you're looking for day trading books for beginners, this is the book to get. Plus if you feel like you're not a beginner but your day trading is going nowhere, this could be the book to have in order to get you back on track.As important as charts and financial ratios are, those things come later. If you're thinking about day trading for a living, what you need to know first is whether day trading fits your personality, and how to avoid the biggest myths and mistakes that will cost you time and money.Real day trading is not anything like what you see on social media. After you read this book, you'll know why. You'll also have a solid roadmap of day trading strategies to take, if you decide to explore this amazing profession. Read more

New York Times and USA Today Bestseller“One thing I've learned being around Gary for the last decade is that when he sees new consumer trends or new best practices in marketing, people should listen and act on them.” — Michael Rubin, CEO of Fanatics In his seventh business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk offers fresh, in-depth advice to enhance brand development, grow sales, and beat the competition using modern advertising strategies grounded in social media.In his 2013 bestseller Jab, Jab, Jab, Right Hook, Gary Vaynerchuk showed the world how to create winning content for underpriced attention channels. But since then, new platforms have emerged, others have become less relevant, and algorithms are incentivizing new styles of content. New skills are necessary to create advertising that builds brand and sales.In his latest book, Vaynerchuk argues that today’s fast-growing businesses, brands, content creators, and influencers have one thing in common: They mastered storytelling in areas of underpriced attention, which predominantly exists across a handful of social media platforms. Informed by 20+ years of business and marketing success, he contends that the biggest transformation and opportunity is the “TikTokification of Social Media.” Increasingly, platforms are distributing content based on what users are interested in, rather than who they follow. In Day Trading Attention, Gary offers detailed advice on how small businesses, large corporations, and creators can:Understand attention—what it is, where it is, where it’s underpriced, and how to leverage itProduce relevant, strategic content Use modern advertising platforms to build brand and grow sales in today’s rapidly changing environment Read more

A practical guide to profiting from institutional trading trendsThe key to being a successful trader is finding a system that works and sticking with it. Author Al Brooks has done just that. By simplifying his trading system and trading only 5-minute price charts he's found a way to capture profits regardless of market direction or economic climate. His first book, Reading Price Charts Bar by Bar, offered an informative examination of his system, but it didn't allow him to get into the real nuts and bolts of the approach. Now, with this new series of books, Brooks takes you step by step through the entire process.By breaking down his trading system into its simplest pieces: institutional piggybacking or trend trading (the topic of this particular book in the series), trading ranges, and transitions or reversals, this three book series offers access to Brooks' successful methodology. Price Action Trends Bar by Bar describes in detail what individual bars and combinations of bars can tell a trader about what institutions are doing. This is critical because the key to making money in trading is to piggyback institutions and you cannot do that unless you understand what the charts are telling you about their behavior. This book will allow you to see what type of trend is unfolding, so can use techniques that are specific to that type of trend to place the right trades.Discusses how to profit from institutional trading trends using technical analysisOutlines a detailed and original trading approach developed over the author's successful career as an independent traderOther books in the series include Price Action Trading Ranges Bar by Bar and Price Action Reversals Bar by BarIf you're looking to make the most of your time in today's markets the trading insights found in Price Action Trends Bar by Bar will help you achieve this goal. Read more

[Comes with a Companion Digital Prompt Book]Leverage the power of AI to build a passive income stream that works for you 24/7. No tech degree required!Join The AI Revolution with Straight-To-The-Point AI-guided activities. From Novice to AI Whisperer in just 4 days – your first step in a practical 21-day challenge to earn passive income with AI.No fluff. No jargon. Just action. BONUS #1: Free Personalized Course designed to complement and enhance the strategies in this book.BONUS #2: Exclusive beta access to Book 2 in the series on practical AI - only for a limited time before it's released to the public!The world of artificial intelligence is exploding, and it's creating unprecedented opportunities for anyone with the right knowledge. As an agency owner, author, and coach specializing in AI monetization, I've seen firsthand how individuals, just like you, are leveraging AI models to achieve financial freedom and build smart money habits. This book is the first step on your journey to doing the same. It's a practical AI guide designed to kickstart your AI education, even if you're an AI beginner.This "Book I" is your invitation to the first 4 days of a practical 21-day challenge designed to get you generating passive income with AI. Think of it as laying the foundation for your own AI-powered income engine, using smart money strategies to leverage this revolutionary technology.In this book, you'll discover:The fundamental building blocks of AI: Learn the core concepts of artificial intelligence for business in a way that's easy to understand, even if you're starting from scratch.How to avoid common AI pitfalls: Navigate the potential downsides of AI and avoid common mistakes that can cost you time and money.A mind-bending journey through the AI wonderland that will revolutionize your approach to starting your own business.The secret "AI Whisperer" technique that will have ChatGPT and other AI models eating out of your hand.The secret language of AI Prompts: Master the art of prompt engineering and unlock the true power of AI tools.A curated selection of mind-blowing AI applications: Discover the tools that will revolutionize your workflow and income potential.Practical workbook exercises designed to solidify your understanding: Turn knowledge into action with hands-on activities for each day of the challenge.And so much more.Maybe you're thinking..."I'm not tech-savvy enough to understand AI."Don't worry! This AI for beginners book is designed for beginners, breaking down complex concepts into bite-sized pieces."AI seems overwhelming and complicated."We'll demystify AI and business and show you how to use AI in practical, everyday ways."I don't have time to learn a new skill."This book is structured as a 4-day challenge, requiring just a small commitment each day.You can start making money with AI, even if you've never written a line of code or used an AI tool before.This is just the beginning of your 21-day journey to financial freedom.Download Book I today and take the first step towards mastering AI and building your passive income empire! (This is Book I of a 3-part series. Books II and III will guide you through building your AI-powered passive income system.)Don't let this chance to learn AI prompt engineering and make money with AI slip away.Start your 21-day journey to AI-driven financial freedom today. Read more

Your business success is now forever linked to the success of your customers Customer Success is the groundbreaking guide to the exciting new model of customer management. Business relationships are fundamentally changing. In the world B.C. (Before Cloud), companies could focus totally on sales and marketing because customers were often 'stuck' after purchasing. Therefore, all of the 'post-sale' experience was a cost center in most companies. In the world A.B. (After Benioff), with granular per-year, per-month or per-use pricing models, cloud deployments and many competitive options, customers now have the power. As such, B2B vendors must deliver success for their clients to achieve success for their own businesses.Customer success teams are being created in companies to quarterback the customer lifecycle and drive adoption, renewals, up-sell and advocacy. The Customer Success philosophy is invading the boardroom and impacting the way CEOs think about their business. Today, Customer Success is the hottest B2B movement since the advent of the subscription business model, and this book is the one-of-a-kind guide that shows you how to make it work in your company. From the initial planning stages through execution, you'll have expert guidance to help you: Understand the context that led to the start of the Customer Success movementBuild a Customer Success strategy proven by the most competitive companies in the worldImplement an action plan for structuring the Customer Success organization, tiering your customers, and developing the right cross-functional playbooks Customers want products that help them achieve their own business outcomes. By enabling your customers to realize value in your products, you're protecting recurring revenue and creating a customer for life. Customer Success shows you how to kick start your customer-centric revolution, and make it stick for the long term. Read more

Best books of 2021, Financial Times'Grab some popcorn and take a front row seat, because Robin Wigglesworth has an astonishing story to tell you' Tim Harford, author of How to Make the World Add Up'A fascinating account of an investment revolution' Ian Fraser, Literary Review'A magisterial, delightfully written history offering up portraits of the academic scribblers and entrepreneurial practitioners who created the index-fund revolution' The Wall Street Journal'Wigglesworth has written an important book' Patrick Hosking, Financial Editor, The Times'A terrific read' Gregory Zuckerman, author of The Man Who Solved the Market'A fascinating journey and a crucial book for anyone trying to understand the financial markets' Bradley Hope, author of Billion Dollar Whale---------------------------------------------------------------------------------------------------------In Trillions, Financial Times journalist Robin Wigglesworth unveils the vivid secret history of index funds, bringing to life the colourful characters behind their birth, growth and evolution into a world-conquering phenomenon. It is the untold story behind one of the most pressing financial uncertainties of our time.---------------------------------------------------------------------------------------------------------'An easy-to-understand and fun read, full of lively characters and little-known details of how finance really works today' Gillian Tett, author of Anthro-Vision Read more

“The story of Alibaba’s rise—along with Jack Ma’s—offers a fascinating window onto China’s staggering transformation.” —The Wall Street JournalIn just a decade and half Jack Ma, a man who rose from humble beginnings and started his career as an English teacher, founded and built Alibaba into the second largest Internet company in the world. The company’s $25 billion IPO in 2014 was the world’s largest, valuing the company more than Facebook or Coca Cola. Alibaba today runs the e-commerce services that hundreds of millions of Chinese consumers depend on every day, providing employment and income for tens of millions more. A Rockefeller of his age, Jack has become an icon for the country’s booming private sector, and as the face of the new, consumerist China is courted by heads of state and CEOs from around the world.Granted unprecedented access to a wealth of new material including exclusive interviews, Clark draws on his own first-hand experience of key figures integral to Alibaba’s rise to create an authoritative, compelling narrative account of how Alibaba and its charismatic creator have transformed the way that Chinese exercise their new found economic freedom, inspiring entrepreneurs around the world and infuriating others, turning the tables on the Silicon Valley giants who have tried to stand in his way.An expert insider with unrivaled connections, Clark has a deep understanding of Chinese business mindset. He illuminates an unlikely corporate titan as never before, and examines the key role his company has played in transforming China while increasing its power and presence worldwide.“A must-read for anyone hoping to navigate China’s new economy.” —Financial Times Read more